Before publishing: this policy is a working template. Replace every placeholder below with your verified details and have the completed document reviewed by a qualified adviser. It is not legal advice.
Last updated: [DATE PLACEHOLDER]
This policy explains how personal information is handled when you visit this website or contact us about Teeth Whitening. It applies to this website only and not to any external site you may reach through a link.
Who Is Responsible for Your Information
The data controller responsible for personal information collected through this website is [ORGANISATION NAME PLACEHOLDER], registered at [REGISTERED ADDRESS PLACEHOLDER].
For any question about this policy or about how your information is handled, contact [DATA PROTECTION CONTACT PLACEHOLDER].
Information We Collect
Information You Give Us Directly
When you contact us with an enquiry, we collect the information you choose to provide. This typically includes your name, the contact details you supply, and the content of your message. If you proceed to an assessment or treatment, further information is collected and recorded at that stage, including relevant medical and dental history.
Information Collected Automatically
Like most websites, basic technical information may be recorded when you visit, such as the type of device and browser used, general location derived from an IP address, the pages viewed and the time of the visit. This is used to keep the site working correctly and secure.
Cookies
This website uses only the cookies necessary for it to function. Any non-essential or analytics cookies would require your consent before being set, and you can control cookies through your browser settings at any time. [COOKIE DETAIL PLACEHOLDER — list any specific cookies actually in use.]
Special Category Data
Health information is treated as special category data under UK data protection law and is handled with additional care. Please do not include detailed medical information in an initial written enquiry; it is properly gathered and recorded during assessment.
How and Why We Use Your Information
- To answer your enquiry. Your details are used to reply to what you asked.
- To arrange and provide treatment, where you choose to proceed.
- To maintain accurate records, including clinical records where treatment is provided.
- To meet legal and regulatory obligations.
- To keep the website secure and functioning correctly.
Our Lawful Bases
We rely on legitimate interests to respond to enquiries and operate the website; contract where we are arranging or providing a service you have requested; legal obligation where retention or disclosure is required by law; and, for health information and for any non-essential cookies or marketing, your explicit consent.
We do not use your information for unrelated marketing without your consent, and any consent you give can be withdrawn at any time.
Sharing, Retention and Security
Who We Share With
We do not sell personal information and we do not share it with third parties for their own marketing purposes. Information may be shared with service providers who support the operation of this business — such as website hosting or secure record keeping — under contracts requiring them to protect it. Information may also be disclosed where required by law or where necessary to protect someone's vital interests. [PROCESSOR LIST PLACEHOLDER — name any processors actually used.]
How Long We Keep It
Enquiries that do not lead to treatment are kept only as long as needed to deal with them and are then deleted. Where treatment is provided, records are retained for the period required by applicable professional and legal obligations. [RETENTION PERIOD PLACEHOLDER — state your actual retention periods.]
Keeping It Safe
Appropriate technical and organisational measures are in place to protect personal information against loss, misuse and unauthorised access. Access is restricted to those who need it. No transmission over the internet can be guaranteed completely secure, so please avoid sending sensitive detail by email where possible.
International Transfers
Information is processed within the UK or the European Economic Area wherever possible. If any transfer outside this area is necessary, appropriate safeguards recognised under UK data protection law are put in place. [TRANSFER DETAIL PLACEHOLDER.]
Your Rights
Under UK data protection law you have the right to be informed about how your information is used; to request a copy of the information held about you; to have inaccurate information corrected; to request erasure in certain circumstances; to restrict or object to processing; to data portability where applicable; and to withdraw consent at any time where processing is based on consent.
To exercise any of these rights, contact [DATA PROTECTION CONTACT PLACEHOLDER]. We will respond within the statutory timeframe. There is normally no charge.
If you are unhappy with how your information has been handled, you may complain to the Information Commissioner's Office, the UK supervisory authority for data protection. We would encourage you to raise the matter with us first so we have the opportunity to put it right.
Children, External Links and Changes
This website and the services described on it are intended for adults. Teeth Whitening is not offered to anyone under eighteen, and we do not knowingly collect personal information from children.
This site may contain links to external websites. We are not responsible for the content or privacy practices of any external site, and we recommend reading the privacy policy of any site you visit.
This policy may be updated from time to time. Any changes will be published on this page with a revised update date, and material changes will be made clear.